theBalm

theBalm, with its "beauty in five minutes" ethos, offers quick cures and amazing solutions for various beauty goals and requirements with its multi-use, super fantastic products.

theBalm Cosmetics is a San Francisco-based company, and Marissa Shipman is its founder and CEO. She started the cosmetics business 15 years ago, at a time of upheaval in her life.

theBalm does not use any animal products. TheBalm has attested to its genuine cruelty-free status. They, their suppliers, and any other third parties do not test finished goods or ingredients on animals. Also, they don't market their goods in jurisdictions where animal experimentation is mandated by law.
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