BYREDO
Byredo, which means "sweet-smelling perfume," derives from the old English word "redolence," which may possibly be Shakespearean. With constant attention to workmanship and quality, Ben Gorham, the founder of Byredo, sought out other famous perfumers, such as Olivia Giacobetti and Jérome Épinette, to develop the sharing scents. Although Ben Gorham does not identify as a perfumer, his originality, ties to the visual arts, and sense of style have all contributed to the success of Byredo. Every new aroma, whether it be a perfume, cologne, room fragrance, or textile fragrance, is motivated by his memories of past events and settings.
